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Imo the "street cred"(for lack of a better term) that you will maintain by keeping this podcast free is much more +EV to you than the money you would make by charging for it. But I guess if I was in your shoes I would probably have a different opinion.

Imo the "street cred"(for lack of a better term) that you will maintain by keeping this podcast free is much more +EV to you than the money you would make by charging for it. But I guess if I was in your shoes I would probably have a different opinion.

How much money do you think street cred is worth?

How much money do you think street cred is worth?

A lot if you're Tupac.

I've always thought that Bart was a lot like 2pac. He plays at the Bike. 2pac has a hit called California Love. Coincidence? Methinks not.

I've always thought that Bart was a lot like 2pac.

Agreed

If multi-month members are rewarded the podcast free of charge, I think it's fine to create a podcast charge for non-paying members. I am still torn with monthly subscribers - in the long run they are already paying more by month than the multi-month subscribers, and adding the podcast charge will make it that much more expensive if they desire the podcast as well.

I've always thought that Bart was a lot like 2pac. He plays at the Bike. 2pac has a hit called California Love. Coincidence? Methinks not.

Both have taken shots in Vegas.

NetFlix loses their ass because they decide to up their price from 4.99 to 7.99 resulting in today's laughable mea culpa from their CEO after a monstrous drop in market cap & customer base.
I'd say there's quite a bit of price elasticity between $6 & $10 but the primary factors are 1. consumer alternatives, 2. competitor's prices 3. target demographic 4. perceived value (also dependent upon the other factors though)

When you look at competitor's price, the lower the podcast charge, the better - simply because 4 hours of audio content doesn't quite compare to the slew of competitors with an entire library for 3x the price @9.95. Target demographic might be 5/10 NL live players that don't give to bits about price, but somehow I think the primary demographic is online players that are aware of DC, and that's going to include a lot of micro players that are very price sensitive (and very eager to improve). The consumer alternative is mostly other podcasts (which aren't much of an alternative) and also video training which means you're in direct competition with other big training sites like BFP, CR, DTB, PS, and LP.... and that's where this whole thing gets hairy.
If you want a higher price point and therefore a maximum on cash flow, increased perceived value is the only way to go. Since you're already taking the time to produce the show, find ways to infuse more instruction, more strategy, more insights, in short more high quality content to justify the higher price point. The strategy is more along the likes of "save yourself time watching low content vids and get three times the education in half the time listening to deuce plays!"

This is just the basic Ps of business.
FWIW, I'm not planning on subscribing but have gotten something out of the free podcasts. Moving forward, the question ought to be how to get the existing consumer base to buy in. I say it's by delivering what hasn't been delivered just yet to the market.

FWIW Tupac.

GET MONEY OFF ADVERTISING.

surely its at least something to look at bart??

How much money do you think street cred is worth?

At least 10k

At least 10k

...can't tell if serious...

...can't tell if serious...

I've never been more serious in my damn life. Joking obviously, but I guess what I meant by my post before was that having the respect of the poker community for giving away a free podcast might be more important than a couple hundred bucks a month. Especially when he's playing 5-10+ for a living.

I've never been more serious in my damn life. Joking obviously, but I guess what I meant by my post before was that having the respect of the poker community for giving away a free podcast might be more important than a couple hundred bucks a month. Especially when he's playing 5-10+ for a living.

The flipside of this is that the ability to have something for free eventually leads to be people devaluing it.

I see the merit of something like the Freakanomics podcast (one of my favorites) being free because it adds value to their brand, so it can be seen as profitable long term. When they write a new book, I'm more likely to buy it because of the podcast. In Bart's case, there isn't a brand to support, so it's a straight value of the podcast which is likely greater than zero.

The flipside of this is that the ability to have something for free eventually leads to be people devaluing it.

+1
I think this is just human nature. If Bart had charged some ridiculous amount of $ when he started doing his podcast. People would've happily bought it and thought it was the greatest thing in the world.....
Let There Be Range by Cole South & Tri Nguyen is a good example of this imo.

long time listener... first time poster. i will more than likely be subscribing, but want to know what the main content will be. I always play cash games and never online. Since black friday all episodes have been live cash strategy. before I would always skip the online strategy episodes but have listened to every episode recently. Also, can people tell me a little about DC? what percentage of the website is live tournament/cash game strategy? I really dont have much interest in the online strategy.

Edit: 5.99 seems like the best pricing, imo.