November 16, 2009
How Crocs Crashed
I know this is a poker blog, but I mostly focus on day-to-day business and operations of DC and don’t play much poker anymore, so this space will mostly be filled with those sorts of thoughts and connections.
With that in mind, read a great article today on brand management and how the Croc brand crashed hard after a period of phenomenal growth: How Crocs Crashed.
Definitely worth a read if you’re interested in business development and brand management. The comments (unlike most other blogs) are pretty interesting as well.
1 Comments:
Hammer_FLHT posted on November 30, 2009 at 03:19 AM
Good read, thanks for suggesting it. Yes, Crocs is a good example of how quickly things can turn on you in this day and age. I'll come back and post more later....
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